Social media is an important part of connecting and communicating with your current and future visitors. Focusing on social media presence and engagement with potential visitors is a key action for all attractions industries in today’s digital age.
You are able to report on the overall metrics for your social media and see how you’re tracking in relation to the audience, engagement and impressions for your channels.
Select the specific social media attribute: Audience, Engagement and Impressions
Filter by the specific social media channel or select multiple channels for cross comparisons
Social Media channel and attribute availability
| Audience - Account level | Impressions - Post level | Engagement - Post level |
Followers of Facebook Page
| Total number of views of all your Posts | Sum of all interactions with all Posts | |
Followers of Instagram Account | Total number of views of all your Media Object (videos, stories, posts) | Sum of all interactions with all Media Objects (videos, stories, posts) | |
Followers of Twitter Account | Not available in the product
| Sum of all interactions with all Tweets | |
YouTube | Subscribers of your YouTube Channel | Total number of views of all your Videos | Sum of all interactions with all Videos (comments, likes, dislikes, shares) |